Category : SEO
SEO Training Equals Long Term Rankings
SEO Training Equals Long Term Rankings

For many business owners or freelancers, time management is always a problem. It is very easy to get distracted and concentrate on bringing in revenue, and forget about how to grow it using your best asset. One of the things that usually gets forgotten about is the website and how

Is Search Engine Submission Necessary?
Is Search Engine Submission Necessary?

The simple answer is no – search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other

Can Any Inbound Linking Hurt My Ranking?
Can Any Inbound Linking Hurt My Ranking?

The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot

The Importance of Anchor Text in Back-links
The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use

Absolute Links vs. Relative Links – SEO Value
Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative links. Many believe that absolute links have less potential for getting

Importance of Company Branding Within Your SEO
Importance of Company Branding Within Your SEO

When looking at your overall SEO strategy, it is becoming ever more important to incorporate both SEO and branding into the mix. The problem is that they do not seem to quite fit together. On one hand, SEO deals with the placement of important keywords and phrases. On the other side, branding

Strategic Use of Images in Search Engine Optimization
Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example: Suppose you operate a travel site and you want to

Google now discounts all reciprocal links
Google now discounts all reciprocal links

For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now discounts all reciprocal links. The algorithm has been altered to identify the exchange of links by two parties for the purpose of increasing their number of inbound

The Best SEO Tactic Is Quality Content

So after a traumatic year of Google updates, all named after cute animals we find that most traditional seo services you may have used are now rendered useless. We are talking about mass article submissions, forum link posting, web 2.0 pages etc. Google updates have (if your lucky) just wiped